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HOW TO CHOOSE THE RIGHT KEYWORDS

Choosing keywords is work that is focused on what's not about what people search for products, articles or your item.
For example, people will prefer the "price of hotel rooms" than the "Hotel Mutiara", so take the name of the company less in terms of what people search, from the point of search engine certainly no problem because both keywords will be index by Google. So again, focus on what is generally in demand.
To determine the keywords and find out what people search frequently, you might not get the right keywords if you do that by thinking hard or over coffee. So a better and more quickly and accurately if you use the tools that already exist, there is a link under the keywords tool you can use:

inventory.overture.com
With Overture facility you can insert a keyword you will be given the number of keyword searches in recent months. You will also be given an alternative list of relevant keywords and the number of searches for each of these alternatives.

Wordtracker.com
This tool has advantages because it already has a thesaurus, so you will be given a keyword which is used by people in search of things related to keywords you provide. With this you can choose a more appropriate keywords from the keywords that you input.

adwords.google.com
A tool from google that actually created for the advertisers on google adwords. But the toll is very useful to get the best keyword choices, you can also peek how competition keywords that used the advertisers. In addition, ajax-based tool that is very easy to use to select your keywords and be able to export directly into the excel file.
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