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TIPS TO WRITE TITLE PAGES FOR GOOGLE AND YAHOO

Search engines make the title page as one of the important reference in determining whether or not a page is relevant. Title Pages of this rough is the title of a page, so it should have a title reflecting the content of the page content.
 
Some things to note are:

1. Number of characters
From sources that I read the title of your page optimized 80 characters when optimized for google and yahoo for around 115 characters.

That is optimal if it exceeds the limit is reasonable, will not be bad, but of course you count the density of the title, it might be better if you use maximum 80 characters only.

Meanwhile, after I did the experiment, Google viewed only max 65 characters in his SERP, and yahoo around 115 characters with spaces and punctuation.

From here also I found that page after the title character to 65 from Google not very helpful, in this case, there is a site that listing no 1 on Google with keywords "I do not call". This site has more than 65 titles, I add the keyword with "in Indonesia" (these keywords are in position after the character number 65). Apparently, this site even defeated by the sites in its pages do not exist at all keyword "Indonesia".

For the record both sites have a pagerank 4. From this I conclude title after 65 characters to a smaller impact than the inbound text link. (The second site that does not have keywords "Indonesia" in it because it has the possibility structured inbound text link "Indonesia").

2. Do not use the words in the search engine filters.
For sites that speak "English", words like is, etc. are not included in the title should be. While for the Indonesian-language site, it seems not very influential, as far as I know now, the word "yang", "dan" etc. are not filtered search engines. (IMHO).

3. Discard the words that are not useful
Words such as "WELCOME TO OUR SITE" etc, it's better not included.

4. Reduce the use of separator
If possible do not because it has a long title and hold plus the separator, eventually the number of characters exceeds the maximum amount character recommended.

In the title selection is also not free from how to choose good keywords. And do not forget in your item has a density that is good from the title / title you choose.

HOW TO CHOOSE THE RIGHT KEYWORDS

Choosing keywords is work that is focused on what's not about what people search for products, articles or your item.
For example, people will prefer the "price of hotel rooms" than the "Hotel Mutiara", so take the name of the company less in terms of what people search, from the point of search engine certainly no problem because both keywords will be index by Google. So again, focus on what is generally in demand.
To determine the keywords and find out what people search frequently, you might not get the right keywords if you do that by thinking hard or over coffee. So a better and more quickly and accurately if you use the tools that already exist, there is a link under the keywords tool you can use:

inventory.overture.com
With Overture facility you can insert a keyword you will be given the number of keyword searches in recent months. You will also be given an alternative list of relevant keywords and the number of searches for each of these alternatives.

Wordtracker.com
This tool has advantages because it already has a thesaurus, so you will be given a keyword which is used by people in search of things related to keywords you provide. With this you can choose a more appropriate keywords from the keywords that you input.

adwords.google.com
A tool from google that actually created for the advertisers on google adwords. But the toll is very useful to get the best keyword choices, you can also peek how competition keywords that used the advertisers. In addition, ajax-based tool that is very easy to use to select your keywords and be able to export directly into the excel file.